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In the wake of his sudden rise to fame, the New York Knicks phenomenon and point guard Jeremy Lin has taken the step of trademarking the word “Linsanity.”  What makes “Linsanity” a trademarkeable phrase?  The fact that the word...

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In the wake of his sudden rise to fame, the New York Knicks phenomenon and point guard Jeremy Lin has taken the step of trademarking the word “Linsanity.”  What makes “Linsanity” a trademarkeable phrase?  The fact that the word...

Read More